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Nordic airline passengers expect innovative solutions when they travel and Gothenburg airport Landvetter answers that demand

Already after only 3 weeks many passengers experience a more effective bag-drop process with the use of the Tagomat. We are happy that passengers experience the easiness of self-tagging through the Tagomat® and that it contributes to reduce stress when travelling.

  • Easier to use for the passenger
  • Extra time to spend prior to travelling
  • Less stress

At BBC, we experience Swedavia as an innovative and good partner with a clear focus to improve passenger experience 


Gothenburg airport Landvetter (IATA: GOT) is an international airport serving the Gothenburg region in Sweden. The airport handled 6.4 million passengers in 2016 and is Sweden’s second largest airport after Stockholm Arlanda.

In the Nordic region passengers expect innovative solutions as part of their everyday life and using technology to make travel easier is adopted positively. Several passengers have been surprised by the fact that their airline hasn’t made the easiness of the Tagomat available yet.  

After only 3 weeks in operation the Tagomat has provided more than 1.100 tags to passengers. The average passenger now enjoys the benefit of acquiring their tag in as little as 21 seconds, the quickest in as little as 10,8 seconds. This saves time for the passenger, less queuing for the airport and removes a stress factor common for most passengers.

The service is presently only offered to passengers travelling with SAS or Norwegian, but more than 1.400 passengers from other airlines has been surprised by the fact that their airline does not provide this service yet.

At BBC, we believe that innovation in effective self-service solutions is a tool to improve passenger flow and focus our innovation efforts in providing simple/intuitive solutions that provides the passenger with a seamless journey and the airport with powerful tools to achieve that goal.

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